Viridian Nutrition says it is honoured to receive the “royal seal of approval” in the form of prestigious King’s Award for Enterprise.
The family-run supplement firm, and long-standing Health Stores UK Partner, has been recognised for excellence in business in International Trade for Outstanding Continuous Growth in overseas sales over six years.
Over the period 2015-2021, Viridian’s overseas sales have grown by 390% with the percentage exported rising to over 30%. The company’s markets range from Iceland to South Africa, to Continental Europe. With currently more than 25 distributors, the business employees around 50 staff across the business.
Cheryl Thallon, Viridian founder and MD, said: “It’s a great honour to accept this regal award acknowledging not only the success of our team and customers, but also our ethical commitment to spreading health and happiness across the globe. King Charles has long championed organics and complementary medicine and we applaud his continued work in these and other fields.”
The King’s Awards for Enterprise was previously known as The Queen’s Awards for Enterprise, and the new name reflects His Majesty The King’s desire to continue the legacy of HM Queen Elizabeth II’s by recognising outstanding UK businesses. The Award programme, now in its 57th year, is the most prestigious business award in the country, with successful businesses able to use the esteemed King’s Awards Emblem for the next five years.
From its beginnings in 1999, Viridian has been a prominent champion of independent retailers and local high streets, aiming to equip stores with the knowledge to help their communities. The global company is committed to the education and success of specialist health retailers. Its innovative product development is supported by an extensive educational programme, including free training for health store stockists.
Viridian has been pioneered ethical issues and led the way in many world firsts. These include the world’s first organic fish oil and the world’s first palm-oil free vitamin company. The Good Shopping Guide has consistently named the supplement company as a top rated socially responsible company for nutritional supplements, achieving a full ethical index score of 100.
Committed to being cruelty free, Viridian received Leaping Bunny accreditation for its topical ranges, and signed up to His Royal Highness, King Charles Terra Carta (or earth charter) setting a green roadmap to 2030.
The Viridian team celebrate receiving the King’s Award at this week’s NOPEX event in London