Gen Z most likely to appreciate ‘uniqueness’ of indie retailers
New research commissioned by online marketplace Faire has found that 74% of Gen Z shoppers prefer shopping at independent retailers, with 62% willing to pay more at indie shops. The poll of 2,000 adults shows that a majority of people aged 18-27 prefer the ‘personal touch’ of an independent store, with 40% of the Gen Z […]
Future proof your business by connecting with the next generation
To future proof our retail businesses we will need to reach out to – and resonate with – the next generation of conscious consumers. How we can do that most effectively is the subject for our next Mastermind Forum* workshop. Nourishing the Next Generation: Strategies to Draw Millennials and Gen Z to Your Health Food […]
